Privacy Policy of

THE OKLAHOMAN DIRECT is committed to providing visitors with a powerful, useful and appropriate on-line experience, while at the same time protecting users from unexpected use of personally identifiable information. Like other web publishers, we collect information from users in order to deliver more effective content and advertising, but only within the limits specified in this policy and by law.

If you have questions about our privacy policy, please click on “Contact Us”, and make your inquiry via E-mail.

Collection Of Personal Information

At certain sites, THE OKLAHOMAN DIRECT may collect personally identifiable information that you provide, such as your email address, name, home or work address or telephone number. At other sites, THE OKLAHOMAN DIRECT collects non-personally identifiable demographic information such as your zip code, age, interests or gender. Some sites may collect a combination of this information.

For example, we may collect information from: sweepstakes and contest registrations or submissions, promotional voting and polling activities, registration for email or text messages or from other interactive areas of our website. In connection with our current and planned electronic sales services, you may be asked to provide information, including credit card information, that is necessary to complete a transaction that you have initiated and requested. There is also information about your computer hardware and software that is automatically collected by THE OKLAHOMAN DIRECT, such as your IP address, browser type, domain name, access time and referring website addresses.

Please keep in mind that if you disclose personally identifiable information through our chat room, message boards or other public on-line forums, this information may be collected and used by others accessing those sites. THE OKLAHOMAN DIRECT does not monitor or collect information you disclose inside on-line public forums nor does it accept any liability associated with your voluntary disclosure of same.

THE OKLAHOMAN DIRECT requests you to review the privacy statements and policies of other websites you choose to link to or from The Oklahoman, so that you can understand how those websites collect, use and store your information. THE OKLAHOMAN DIRECT is not responsible for the privacy statements, policies or content of other websites, including websites you link to or from our co-branded sites. Websites containing co-branding (referencing our name and a third party’s name) contain content delivered by the third party and not THE OKLAHOMAN DIRECT.

Use Of Your Personal Information

We believe in protecting your private information. We will not share your information with companies outside our organization except as described in the Privacy Policy. We may disclose aggregated user statistics in order to describe our services to potential advertisers, other third parties, our affiliate companies, and for other lawful purposes. You may receive communications from THE OKLAHOMAN DIRECT related to products and services that might interest you. While we believe these services may enhance your time spent at The Oklahoman, you will at all times be able to opt out from receiving these communications by specifically opting out from a link which will be provided within the email or by sending an email to

The Oklahoman uses services provided by NewsRight, LLC. NewsRight collects content usage information and may use cookies in conjunction with this activity. Please refer to the AP News Registry privacy policy for further information.

The information we gather from you may be used in several ways, now or in the future, as follows:

  • To gain a better understanding of our users and their usage pattern as a whole;
  • Site administration and troubleshooting;
  • Process e-commerce transactions, contest entries and other matters you initiate;
  • Identify preferences in content and advertising;
  • Target editorial, advertising or other content (such as promotions, special offers or other content) we think might be of interest to you; and
  • To communicate changes and improvements to our website or any registration you have made.

THE OKLAHOMAN DIRECT does not give away, sell, rent or lease its users’ personally identifiable information to any merchant, advertiser or web publisher. Non-personally identifiable user information (such as usage pattern, browser type and your computer) may be shared with third party businesses or advertisers with which we have a business or contractual relationship. We reserve the right to disclose personal information when needed to comply with the law or a legal process, cooperate with investigations of purported unlawful activities, to identify persons violating the law, in connection with the sale of part or all of THE OKLAHOMAN DIRECT or its affiliates’ assets, or to enforce the Terms of Use agreement.

Control Your Personally Identifiable Information

If you prefer that we not use your personally identifiable information to allow third parties to call your attention to products, special offers and unique content that may be of interest to you, you will be offered the ability to decline at that time.

Cookies: What Are They And Why Are They Needed?

A cookie is a data text file sent from a web site to your browser. It will be stored within your system. The cookie identifies the user and allows access to articles, thus alleviating the need to continually log in with your username and password. THE OKLAHOMAN DIRECT only can access information from a cookie sent by, not other websites. Cookies do not reveal information that you have not supplied. THE OKLAHOMAN DIRECT uses cookies to personalize your visit to the site. By tracking usage, we can best determine the needs of our customers and advertisers. Also, THE OKLAHOMAN DIRECT uses third-party ad-networks to display advertisements in our Sites. These third party ad networks will use cookies in accordance with their own privacy policies. These third party ad networks may compile information about you and your online computer use. If you want to prevent one of the third party ad networks from sending and reading cookies on your computer, you will need to visit each ad networks’ website and request that you be removed from their system.

Opting Out

We respect your right to choose whether to share information with us or any third party. You may choose to “opt out” of sharing personal information. During registration, you can opt not to receive emails or text messages from containing “Breaking Headlines” or special discounts. Emails will also contain a link in which you can easily unsubscribe to future distribution. In addition, you can choose to no longer receive emails or text messages from by changing your settings under “Manage My Settings” or by sending an email to NewsOKTCS@The Oklahoman and requesting to no longer receive such emails or text messages.

DoubleClick Opt Out

DoubleClick is an ad network partner that displays ads on THE OKLAHOMAN DIRECT sites. To improve your ad experience on THE OKLAHOMAN DIRECT sites and elsewhere on the Internet, we may send non-personal information to DoubleClick based on your browser’s activities, such as type of pages viewed and categories of interests, so that the advertising you see is relevant to you. DoubleClick also may use information regarding its own users to select which ads to display. Learn more about DoubleClicks’s ad practices, including how to opt out of using anonymous information to select which ads to show you. In addition we may use information we have about you, including your use of THE OKLAHOMAN DIRECT sites, to customize the ads we display to you.

Blue Kai Opt Out

Blue Kai is an ad network partner that displays ads on THE OKLAHOMAN DIRECT sites. To improve your ad experience on THE OKLAHOMAN DIRECT sites and elsewhere on the Internet, we may send non-personal information to Blue Kai based on your browser’s activities, such as type of pages viewed and categories of interests, so that the advertising you see is relevant to you. Blue Kai also may use information regarding its own users to select which ads to display. Learn more about Blue Kai’s ad practices, including how to opt out of using anonymous information to select which ads to show you.


THE OKLAHOMAN DIRECT is sensitive to the need to protect the privacy of children who use the Internet. THE OKLAHOMAN DIRECT does not knowingly collect or solicit personally identifiable information from or about children under the age of thirteen (13) consistent with the Children’s Online Privacy Protection Act. If we discover or are otherwise notified that we have received any such information from a child in violation of this policy, we will delete that information. If you are under the age of thirteen (13), please do not attempt to provide any personally identifiable information on our Sites. If you believe that THE OKLAHOMAN DIRECT has any information from or about a child under the age of thirteen, please contact us immediately by clicking on ”Contact Us”, and sending us an e-mail and we will take appropriate steps to remove such information from our files.

Please review the privacy policy of other sites you or your children elect to link to through for the children’s privacy policy of those sites. THE OKLAHOMAN DIRECT is not responsible for the privacy policy or other content of any other website, including sites that are co-branded.

Protection Of Personal Information

The Oklahoman utilizes encryption/security software to safeguard the confidentiality of personal information we collect from unauthorized access or disclosure of accidental loss, alteration or destruction. THE OKLAHOMAN DIRECT limits employee access to confidential information and limits the use and disclosure of such information to authorized person, processes and transactions.

IP Addresses

The Oklahoman logs IP addresses, or the location of your computer on the Internet, for systems administration and troubleshooting purposes and to determine site usage. Your IP address does not contain personal information about you.

Terms Of Use

The The Oklahoman Terms of Use agreement, as it may change from time to time, is hereby incorporated as part of this Privacy Policy.


You agree to defend, indemnify, and hold THE OKLAHOMAN DIRECT, its third parties, officers, directors, employees, agents, licensors, and suppliers, harmless from and against any claims, actions or demands, damages, liabilities and settlements including without limitation, reasonable legal and accounting fees, resulting from, or alleged to result from, your violation of the Terms of Use or Privacy Policy.


By using the Sites you agree that we are not responsible for (i) any disclosure of your personal information made by you to a third party through your use of the Sites; (ii) any disclosure of your personal information obtained illegally from us; or (iii) any accidental disclosure of your personal information made by us.

Policy Changes

The foregoing policy is effective August 13, 2008. You agree to review the Privacy Policy posted on the Sites each time you use the Sites so that you are aware of any modifications to this Privacy Policy. Your continued usage of the Sites following any changes constitutes your acceptance of those changes. For your convenience and future reference, the date of the Privacy Policy is listed above so that you can compare any different versions of the Privacy Policy to determine any changes made to the Privacy Policy.